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How to win at adult Monopoly, and why most people won’t dare 🎲 | Peter Watson (Featured Group)

From hiring your first employee to exiting businesses, Peter Watson shares his insights on scaling smart and staying financially disciplined

🎧 Listen now on Apple Podcasts, Spotify, and YouTube

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Peter Watson is a serial entrepreneur who’s been in the game since he was 16. Over the years, he’s built, scaled and exited businesses across multiple industries, using his knack for marketing, smart investments, and turning challenges like ADHD into superpowers. Peter’s all about embracing tech, especially AI, and helping millennials shake up traditional business models while making their own mark.

🔗 Find Peter on his website, LinkedIn, Instagram and X


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Some takeaways from Peter’s interview:

1️⃣ Risk-taking is essential, especially when you’re young

Take big risks before major life commitments; the worst that can happen is that you start again.

2️⃣ Self-fund and reinvest for sustainable growth

Peter advocates for funding his ventures internally, allowing him full control and flexibility in decision-making.

3️⃣ Focus on ‘boomer businesses’ ripe for modernisation

Look for industries where traditional models dominate, then disrupt them with new-age approaches and tech.

4️⃣ Hire globally to get the best talent

If you’re starting today, go fully remote to access a global talent pool – and don’t be limited by your local market.

5️⃣ Use neurodiversity as your edge

Turn what others see as a setback into your superpower. Peter uses ADHD to fuel creativity and energy in his businesses.

6️⃣ Job hop with purpose

Forget the old “stay in one job” mindset. Peter says millennials are right to move around, because that’s how you find growth and better opportunities.

7️⃣ Chase freedom, not just cash

Peter’s goal isn’t just money — it’s the ability to live and work on his own terms. Prioritise freedom in your hustle.


📖 Peter’s book recommendations

The Lean Startup by Eric Ries – A guide to launching businesses using the minimum viable product (MVP) approach and building sustainable companies.

Oversubscribed by Daniel Priestley – A book about creating high demand for your products or services and becoming a market leader.

The Niche Influence by Peter Watson – His own book on building a personal brand and using it to grow businesses.



In this episode, we cover:

00:00 Introduction to Peter Watson

03:39 Early Entrepreneurial Journey

06:23 University Ventures and Growth

08:06 Business Expansion and Global Perspective

10:27 Investment Strategies and Business Criteria

13:51 Exiting Businesses and Growth Mindset

17:36 Financial Discipline and Cash Management

24:25 Cultural Reflections: UK vs Dubai

38:09 The Power of Partnership in Business

44:15 The Love of the Game: Entrepreneurship as Sport

47:49 Hiring Your First Employee: Key Considerations

50:44 Decoupling from Founder Reliance

52:49 Millennials and Job Hopping: A New Reality

57:04 Taking Risks Before Commitments

01:00:50 Going All In vs. Side Hustles

01:02:49 The Future of Marketing: AI's Role

01:04:58 Understanding Crypto: A Double-Edged Sword

01:12:40 Personal Routines for Entrepreneurial Success

01:16:17 Embracing Neurodiversity as a Strength

01:20:59 The Importance of Being Present

01:23:33 Social Media's Impact on Mental Health

01:25:22 Managing the Next Generation

01:26:26 Legacy and the Pursuit of Happiness

01:28:20 Freedom Over Wealth

01:31:34 Remote Work vs. Office Culture

01:35:25 Peter's Book Recommendations


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