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What if pageants were less about looks and more about legacy?
Jasmine Foley is International Ms 2024 and founder of Empress Media Academy, where she helps women build their brand, voice and confidence through pageantry.
But behind the crown is a story of anxiety, resilience, and ambition. From panic attacks in her early 20s to creating workshops, launching a business, and mentoring future leaders, Jasmine’s journey is a powerful example of how inner work leads to real-world impact.
🔗 Find Jasmine on LinkedIn and Instagram
Takeaways from Jasmine’s episode
1️⃣ Confidence isn’t loud, it’s learned
Despite growing up performing, Jasmine felt anxious and insecure off-stage. It wasn’t until she learned to separate thoughts from truth that she found real confidence.
2️⃣ Pageantry is more than the stage
From strategy interviews to empowerment plans, Jasmine reveals how most of the scoring happens long before the gown comes on. It’s not about image, it’s about impact.
3️⃣ Motherhood changed the mission
After having her daughter, Jasmine felt a deeper urgency to lead by example. Her ambitions didn’t shrink, they became more focused and intentional.
4️⃣ Purpose is a compass, not a title
Winning titles opened doors, but Jasmine says the real prize is having a platform to help others. Empress Media Academy and Raising Them Resilient are her ways of paying it forward.
5️⃣ Saying no is part of growth
Whether it’s social media distractions or requests that don’t align, Jasmine is unapologetic about boundaries. Focus, structure and clarity are her tools for protecting what matters.
📖 Jasmine’s book recommendations
Everything is Figureoutable by Marie Forleo —A mindset manual for handling setbacks with grit and optimism. Jasmine uses it as a reminder that there’s always a solution if you stay resourceful.
Be Seen by Jen Gottlieb — Practical advice on visibility, branding and storytelling—especially for women wanting to show up powerfully in their space. Jasmine loves how Jen blends personal growth with public presence.
In this episode we cover:
00:00 Introduction to Jasmine Foley
02:13 Overcoming Anxiety and Finding Confidence
07:34 First Steps in Pageantry
11:04 Preparation and Strategy for Pageants
12:54 The Role of Image and Empowerment
14:27 Life After Winning a Title
16:27 Opportunities Through Pageantry
20:46 Motherhood and Ambition
24:00 Challenging Misconceptions of Pageantry
25:16 Balancing Family and Career
28:45 Setting Boundaries and Prioritizing Goals
34:41 The Impact of Technology on Daily Life
38:25 Navigating Social Media and Authenticity
42:06 Empowering Women Through Pageantry
47:10 Building Resilience and Staying Focused
50:09 Finding Inspiration and Role Models
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